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What Your Favorite Food Brands Say About Your Political Leanings

Unless you have been hiding under a rock, which in turn was buried beneath an avalanche, which in turn was tucked beneath a black hole, you no doubt know there is an election tomorrow. Not just any election mind you, a presidential election. If you are currently one of those mysterious undecided voters the news keeps talking about, why not turn to your favorite food brands and chain restaurants for guidance?

Engage, a digital agency based in Washington D.C., has teamed up with Buzzfeed to do some pretty neat food-based data collecting. The goal? To figure out what a person’s favorite brands and restaurants says about their political leanings. They did this by culling data from Engage’s Trendsetter app, which cross-references polling data with influence and page “likes” from Facebook.

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Pizza to Change the Course of Election

photo by Carolyn Kaster/Associated Press
In this contentious, and never-ending, election season, who would have guessed that pizza would become such a major player? First there was Pizza Hut and their attempt to photo bomb the second debate, and now there is this piece of news coming out of the Buckeye State: the Ohio Republican Party filed an election complaint alleging that an Obama organization has been trading votes for pizza! This argument is set to become as heated as anchovies versus no anchovies.

What crazy stuff have you done for a slice of delicious ‘za? Be honest. You are among friends.